If you thought they didn’t really pay attention to those comment cards…well, they do! Guest feedback helped define the new program features, which include two new, additional levels of status and rewards beyond the existing “Elite” level, which is the highest level of membership in the brand’s current four-tiered program.
Effective on sailings commencing after November 25, 2013, the new Captain’s Club will offer a six-tier program. The Club’s current levels of “Preview,” “Classic,” “Select” and “Elite” will remain, with two new tiers — “Elite Plus” and “Zenith” — each with their own unique set of benefits and privileges.
Members who achieve the new Elite Plus status will receive an even higher level of recognition and broader benefits, including additional beverage and specialty dining discounts, complimentary 200-minute Internet packages, complimentary cappuccinos, lattes and more.
Members who achieve Zenith status will receive benefits and perks befitting this ultimate level of membership, such as access to Michael’s Club Lounge (available fleetwide in 2014), a complimentary premium alcoholic beverage package, complimentary laundry, a 1,600-minute Internet package, and other benefits.
The entire article from Cruise Industry News is here.